# Be the trainer your town already trusts.

> Be the trainer your town already trusts. Bring your town its news every week, and when someone wants a trainer, they call you. We build it, you hit record.

Hiring a trainer is personal. People want someone they feel they already know before they book a single session. Every week you bring your town its news, and they come to know you and trust you. We build the website, the newsletter and the social accounts, and send you the stories and the exact words to say.

[Apply to host your town](https://heylocals.app/apply) · See how it works

$999 a month. One host per town. Already a host? [Sign in](https://my.heylocals.app/login)

## Most trainers post workouts to strangers.

Workout clips, quotes, a free consult offer, and a hope that the right person finds it. Most of the people who see it live nowhere near you. The ones who do live nearby see one more trainer selling sessions.

A client trusts you with hours of their week, every week. That trust starts long before the first session. Show up every week with your town's news, and the people who could hire you already know your face, your voice and that you care about the place they live.

Everyone else posts workouts. You bring your town its news.

## The news a trainer explains best.

Most weeks you tell the town's news. Some weeks the news is in your lane, and nobody explains it better.

### The forest preserve reopens the long loop.

Which trails are open again after the storm, where the mile markers are, and when the lot fills up on weekends.

### Bike lanes are coming to Main Street.

Where they'll run, when the paint goes down, and what changes for drivers and parking.

### The park district's winter class schedule is out.

What's new this year, the day sign-up opens, and which classes fill up in the first hour.

## One client can stay for years.

A client who trains with you every week for a few years is worth thousands of dollars, and they tell their friends about you. Nobody hires a trainer off a price list. They hire the person they feel comfortable with, the one who seems familiar before they've even met.

Be that person. Someone who has watched you explain the trail reopening and the new bike lanes all year already feels like they know you. Booking the first session is easy after that.

## Most marketing buys attention. We build trust.

We've made more than 20,000 local videos, and the ones that bring in customers all do the same few things. Here's the difference.

| What most personal trainers do | What we do with you |
| --- | --- |
| **Buys attention.** Ads, mailers and paid leads. It all stops the day you stop paying. | **Builds trust.** Your face and your town's news, every week. It adds up, and it stays with you. |
| **Talks about you.** Specials, before-and-afters, "call me today." People have seen it a hundred times and scroll past. | **Talks about them.** What's happening in their town. People watch, and they remember who told them. |
| **Chases views.** Trends and sounds that strangers three states away watch. Views aren't customers. | **Reaches neighbors.** The people in your town, the only ones who can actually hire you. |
| **Buries the point.** A slow intro and a logo. The scroll wins in two seconds. | **Answers first.** One real question per video, answered in the first sentence. That's what makes a stranger trust you. |
| **Shows up when it can.** Twenty ideas posted once, then nothing for a month. | **Shows up every week.** The same rhythm, week after week, until your town expects you. |
| **Disappears.** A post is gone in two days, and AI can't watch a video. | **Keeps working.** What you say lands on your town's website, where search engines and AI can read it for years. |

## Three steps.

Step 01

### Get the week's stories.

Every week we send you what happened in your town, already checked, with the finished script for each one. Keep the good ones, skip the rest.

Step 02

### Hit record.

Read the exact words, in your voice, at the length you record. Your opener and your sign-off are already in the script.

Step 03

### Post everywhere.

Post the video everywhere at once with Unbusied, which comes with your seat. The same story goes on your town's website and into its newsletter.

## One price. Host your town.

### Your town

$999 a month

- Hey [your town]!, your town's media brand, with you as its host
- What we learned making 20,000+ local videos
- Your town's website, built and hosted by us
- Your town's email newsletter, set up and drafted every week
- Your town's Instagram, Facebook, TikTok and YouTube, set up by us
- Every week's local stories, with the finished scripts in your voice
- Unbusied, to post every video everywhere at once
- A video chat with us every month about what to record next

[Apply to host your town](https://heylocals.app/apply)

Apply only. One host per town. Month to month.

70%

Just one reel helped a new private club reach 70% capacity right after it launched.

One of our hometown media platforms

## Answers before you ask.

Something else on your mind? [Apply](https://heylocals.app/apply) and ask us there.

[See every kind of business we host for](https://heylocals.app/for)

### I train clients back to back all day. When would I record?

In one sitting, in a gap between clients. We send the week's stories with the exact words already written, so you can record a week of videos at once.

### Do the videos talk about training?

Mostly no. Most weeks you tell your town its news: what's opening, what's closing, what the village board decided. When the news is in your lane, like a trail reopening or new park district classes, you're the one who explains it. We keep every video clear of health and weight-loss claims.

### I rent space in someone else's gym. Can I still host?

Yes. You host the town, not a building. Tell us where you train and where your clients live when you apply, and we'll talk it through.

### Will it bring me clients right away?

We don't promise that, and nobody honest can. Trust takes weeks of showing up. What changes first is that people start to recognize you, on the trail, in line for coffee, at the kids' soccer game. New clients come from that.

### Can another trainer in my town do this too?

No. Each town has one host. Once it's you, we don't build the same thing for anyone else in your town.

### Who owns the website and the accounts?

We do. We build, host and run them, which is why there's no build fee. You're the face and the voice of the brand. If you ever leave, the videos you made stay up and a new host can step in, so your town keeps its news.

### What does it cost?

$999 a month, month to month. That includes the website, the newsletter, the social accounts, every week's stories and scripts, Unbusied for posting, and a video chat with us every month.

## Nobody in your town has claimed this yet.

Your town will know you before they need you. Each town gets one host, so it might as well be you.

[Apply to host your town](https://heylocals.app/apply)

$999 a month. One host per town. Already a host? [Sign in](https://my.heylocals.app/login)

Source: https://heylocals.app/for/personal-trainers