# Be the name parents already know and trust.

> Be the school or tutor your town's parents already know. Bring your town its news every week, and be the name parents trust when they choose.

Parents don't pick a school or a tutor from an ad. They ask other parents, and they go with the name they already know. Every week you bring your town its news, and families come to know you. We build the website, the newsletter and the social accounts, and send you the stories and the exact words to say.

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$999 a month. One host per town. Already a host? [Sign in](https://my.heylocals.app/login)

## Most schools and tutors are a flyer in a backpack.

An open house banner, a booth at the street fair, an ad in the youth sports program. Parents see a lot of them every fall, and they all promise the same thing.

What parents trust is a person they already know. Show up every week with your town's news, and you're the one they've been hearing from at the pickup line long before they need you.

Everyone else hands out flyers. You bring your town its news.

## Stories an educator explains better than anyone.

Most weeks you tell the town's news. Some weeks the news is about school, and parents want to hear it from someone who knows.

### Kindergarten registration opens next week.

The dates, what papers to bring, and the cutoff birthday, for every school in town, public and private.

### The library's summer reading program is back.

How kids sign up, what they can earn, and the free events on the calendar this July.

### The school board voted on new start times.

What changes next fall, which schools it affects, and what it means for bus routes and after school care.

## One family stays for years.

A family that picks a school can stay for years, and a family that finds a tutor they like often sends younger siblings too. Parents rarely choose on a website. They choose on what other parents say.

Be the name that comes up. A parent who has watched you explain registration and the new start times already trusts that you know what you're talking about.

## Most marketing buys attention. We build trust.

We've made more than 20,000 local videos, and the ones that bring in customers all do the same few things. Here's the difference.

| What most private schools and tutors do | What we do with you |
| --- | --- |
| **Buys attention.** Ads, mailers and paid leads. It all stops the day you stop paying. | **Builds trust.** Your face and your town's news, every week. It adds up, and it stays with you. |
| **Talks about you.** Specials, before-and-afters, "call me today." People have seen it a hundred times and scroll past. | **Talks about them.** What's happening in their town. People watch, and they remember who told them. |
| **Chases views.** Trends and sounds that strangers three states away watch. Views aren't customers. | **Reaches neighbors.** The people in your town, the only ones who can actually hire you. |
| **Buries the point.** A slow intro and a logo. The scroll wins in two seconds. | **Answers first.** One real question per video, answered in the first sentence. That's what makes a stranger trust you. |
| **Shows up when it can.** Twenty ideas posted once, then nothing for a month. | **Shows up every week.** The same rhythm, week after week, until your town expects you. |
| **Disappears.** A post is gone in two days, and AI can't watch a video. | **Keeps working.** What you say lands on your town's website, where search engines and AI can read it for years. |

## Three steps.

Step 01

### Get the week's stories.

Every week we send you what happened in your town, already checked, with the finished script for each one. Keep the good ones, skip the rest.

Step 02

### Hit record.

Read the exact words, in your voice, at the length you record. Your opener and your sign-off are already in the script.

Step 03

### Post everywhere.

Post the video everywhere at once with Unbusied, which comes with your seat. The same story goes on your town's website and into its newsletter.

## One price. Host your town.

### Your town

$999 a month

- Hey [your town]!, your town's media brand, with you as its host
- What we learned making 20,000+ local videos
- Your town's website, built and hosted by us
- Your town's email newsletter, set up and drafted every week
- Your town's Instagram, Facebook, TikTok and YouTube, set up by us
- Every week's local stories, with the finished scripts in your voice
- Unbusied, to post every video everywhere at once
- A video chat with us every month about what to record next

[Apply to host your town](https://heylocals.app/apply)

Apply only. One host per town. Month to month.

70%

Just one reel helped a new private club reach 70% capacity right after it launched.

One of our hometown media platforms

## Answers before you ask.

Something else on your mind? [Apply](https://heylocals.app/apply) and ask us there.

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### Do the videos have to be about our school?

Mostly no. Most weeks you tell your town its news: what's opening, what's closing, what the village board decided. When the news touches schools and kids, you're the one who explains it.

### Will students be in the videos?

Not unless you choose it and their parents say yes. The stories are town news, so you can tell them all by yourself.

### I'm a solo tutor, not a school. Does this still fit?

Yes. A tutor lives on word of mouth, and that's exactly what this builds. Parents come to know you before their kid ever needs help.

### The school year is busy. When would I record?

In one sitting a week. We send the stories with the exact words already written, so you can record a week of videos after the last bell.

### Can another school or tutor in my town do this too?

No. Each town has one host. Once it's you, we don't build the same thing for anyone else in your town.

### Who owns the website and the accounts?

We do. We build, host and run them, which is why there's no build fee. You're the face and the voice of the brand. If you ever leave, the videos you made stay up and a new host can step in, so your town keeps its news.

### What does it cost?

$999 a month, month to month. That includes the website, the newsletter, the social accounts, every week's stories and scripts, Unbusied for posting, and a video chat with us every month.

## Nobody in your town has claimed this yet.

Your town will know you before they need you. Each town gets one host, so it might as well be you.

[Apply to host your town](https://heylocals.app/apply)

$999 a month. One host per town. Already a host? [Sign in](https://my.heylocals.app/login)

Source: https://heylocals.app/for/private-schools
