For dentists
Be the dentist every family in town knows.
Families pick a dentist once and stay for years, and they pick the one they feel they already know. Every week you bring your town its news, and they come to know you and trust you. We build the website, the newsletter and the social accounts, and send you the stories and the exact words to say.
$999 a month. One host per town. Already a host? Sign in
What most dentists do
Most dentists are a smile on a postcard.
A postcard with a new patient special, a whitening promo, a paid spot at the top of the search results. Your neighbors get the same mail from every office in town, and it goes straight in the recycling.
People choose a dentist they feel they know, then bring the whole family. Show up every week with your town's news, and you stop being a postcard. You become the dentist everybody already knows.
Everyone else mails a coupon. You bring your town its news.
The stories
Stories a dentist tells better than anyone.
Most weeks you tell the town's news. Some weeks the news lands close to your office, and you're the one people want to hear it from.
The village board votes on fluoride.
What the board is deciding, when the vote is, and where to read the water report before the meeting.
Free dental screenings at the elementary schools.
Which schools, which days, and how to sign your kids up or opt out.
The trick-or-treat hours are set.
Which night, which hours, and the streets that close for the costume parade. A fun one to hear from the town dentist.
One patient brings the whole family.
A family that likes its dentist stays for years and brings the kids, then the grandparents. People rarely switch, and when they move to town or their dentist retires, they ask a neighbor or go with a name they know.
Be that name. A parent who has watched you explain the fluoride vote and the school screenings already knows you're good with people. The first visit starts with trust.
Marketing that works
Most marketing buys attention. We build trust.
We've made more than 20,000 local videos, and the ones that bring in customers all do the same few things. Here's the difference.
| What most dentists do | What we do with you |
|---|---|
| Buys attention. Ads, mailers and paid leads. It all stops the day you stop paying. | Builds trust. Your face and your town's news, every week. It adds up, and it stays with you. |
| Talks about you. Specials, before-and-afters, "call me today." People have seen it a hundred times and scroll past. | Talks about them. What's happening in their town. People watch, and they remember who told them. |
| Chases views. Trends and sounds that strangers three states away watch. Views aren't customers. | Reaches neighbors. The people in your town, the only ones who can actually hire you. |
| Buries the point. A slow intro and a logo. The scroll wins in two seconds. | Answers first. One real question per video, answered in the first sentence. That's what makes a stranger trust you. |
| Shows up when it can. Twenty ideas posted once, then nothing for a month. | Shows up every week. The same rhythm, week after week, until your town expects you. |
| Disappears. A post is gone in two days, and AI can't watch a video. | Keeps working. What you say lands on your town's website, where search engines and AI can read it for years. |
How it works
Three steps.
Get the week's stories.
Every week we send you what happened in your town, already checked, with the finished script for each one. Keep the good ones, skip the rest.
Hit record.
Read the exact words, in your voice, at the length you record. Your opener and your sign-off are already in the script.
Post everywhere.
Post the video everywhere at once with Unbusied, which comes with your seat. The same story goes on your town's website and into its newsletter.
Pricing
One price. Host your town.
Your town
- Hey [your town]!, your town's media brand, with you as its host
- What we learned making 20,000+ local videos
- Your town's website, built and hosted by us
- Your town's email newsletter, set up and drafted every week
- Your town's Instagram, Facebook, TikTok and YouTube, set up by us
- Every week's local stories, with the finished scripts in your voice
- Unbusied, to post every video everywhere at once
- A video chat with us every month about what to record next
Apply only. One host per town. Month to month.
Just one reel helped a new private club reach 70% capacity right after it launched.
One of our hometown media platformsI'm chairside all day. When would I record?
In one sitting. We send the week's stories with the exact words already written, so you can record a week of videos at once, on a lunch break or after the last patient.
Do the videos talk about teeth?
Mostly no. Most weeks you tell your town its news: what's opening, what's closing, what the village board decided. When the news is close to your work, like a fluoride vote or the school screenings, you're the one who explains it.
I'm not comfortable on camera. Is that a problem?
Not for long. Everyone feels stiff the first week. You're reading words we already wrote, about your own town, and your patients already know you're friendly. After a few weeks it feels like talking to them.
Will this fill my schedule?
We don't promise that, and nobody honest can. Trust takes weeks of showing up. What changes first is that people start to recognize you, at soccer practice, at the grocery store, at the Fourth of July parade. New patients come from that.
Can another dentist in my town do this too?
No. Each town has one host. Once it's you, we don't build the same thing for anyone else in your town.
What about the rules for my profession?
The stories are local news, not advice and not claims about your services. Anything that promotes your own practice follows your state dental board's advertising rules: you approve every word before you record it, and if someone reviews your marketing, they see it first.
Who owns the website and the accounts?
We do. We build, host and run them, which is why there's no build fee. You're the face and the voice of the brand. If you ever leave, the videos you made stay up and a new host can step in, so your town keeps its news.
What does it cost?
$999 a month, month to month. That includes the website, the newsletter, the social accounts, every week's stories and scripts, Unbusied for posting, and a video chat with us every month.
One last thing
Nobody in your town has claimed this yet.
Your town will know you before they need you. Each town gets one host, so it might as well be you.
Apply to host your town$999 a month. One host per town. Already a host? Sign in