Local video marketing that tells you exactly what to record
Hey Locals! tells you exactly what to record, what to say and when to post it, built on the research and experience of more than 20,000 local videos we've made. You just hit record. Your town starts listening.
Invite only. We open towns a few at a time. Already in? Sign in
Why they listen
Everything on their phone is shouting at a crowd. National news, brands, strangers with opinions about places they've never been.
Then you look into the camera and say their town's name. You talk about their street, their school board, the bakery that opened on Tuesday, the road that's closed this week. For a minute, someone is talking to them.
Your voice on the bathroom counter, telling them the farmers market moved this week.
You in their earbuds at a red light, explaining why the old bank building has been fenced off.
One more video before sleep, and it's you, saying “Hey Locals!”
No ad, billboard or press release gets those minutes. You do.
Where the power comes from
Every town has one person everyone checks with first. Neighbors ask them what's going on. Businesses want to be in their next video. City hall calls them back. They didn't buy that. They earned it, one true story at a time, until the town started listening.
A fresh batch of real stories is waiting every week, so your town never wonders where you went.
Every story is traced back to where it came from before it reaches you. What you say holds up, and people notice.
Every script is written in your voice, with your opener and your sign-off. People trust a person, not a feed.
You can be the most powerful person in your town. We make that happen.
The receipts
More than 20,000 local videos, made by hand for our own hometown platforms and for clients around the country. Here are the numbers.
Just one reel helped a new private club reach 70% capacity right after it launched.
One of our clients, a luxury Realtor, sold a $30 million home and was asked to speak on stage at a major real estate organization.
Views and residents: one of our hometown media platforms, Instagram, Facebook, TikTok and YouTube insights, September 2026.
Why now
Machine-made videos are flooding every feed, in endless supply. It gets thicker from here.
When it settles, attention goes to the voices people already know by name. Local trust is the one thing none of it can fake, and in most towns nobody has claimed it yet.
That's the runway. It's clear today. It won't stay clear.
Right now, nobody owns local trust in most towns. That won't last.
Hey Locals! gets you started fast, on what we learned making more than 20,000 local videos by hand in just the last few years.
Every week
Each week, Hey Locals! decides what's worth recording in your town. You keep the good ones and skip the rest.
The new restaurant, the zoning vote, the festival lineup, the shop that quietly closed. Found, checked, and ready for you to say yes or no.
The landmark, the local legend, the place everyone drives past and nobody knows about. The videos people save, share, and send to a friend who moved away.
The news keeps you current. The evergreen stories grow your audience in between. Together they fill your calendar before you ever look at it.
The part that takes your week
Every other tool hands you an idea and a blank page, and the blank page is the part that eats your week. Hey Locals! hands you the finished script: in your voice, at the length you record, with your opener and your sign-off already in it. Read it, and the video's done.
Hey Locals!
The farmers market is not where you think it is this Saturday.
I'm Jamie, and here's what's happening in town this week.
Main Street is being repaved, so the market moves one block over to the library lot. Same vendors, same hours. Park behind city hall, and get there early: the bakery says the cinnamon rolls go first.
See you Saturday.
How it works
Open the week's batch. It's already full of what happened in your town. Keep the good ones, skip the rest. A few minutes, tops.
Each story you keep comes back as the exact words to say, ready to record. Put it on the built-in teleprompter and use your phone as the remote.
One story becomes a short, a carousel, a blog post and a newsletter section, each with a date on it. Then post it everywhere, not just the app you live in.
Post everywhere
Most people post to one spot: the app they already spend their time in. Your neighbors are everywhere else. Some live on YouTube, some scroll Facebook at lunch, some only open TikTok. If you do nothing else, post everywhere.
We built Unbusied for exactly this. Write it once and it goes out to Instagram, Facebook, Threads, YouTube, TikTok, LinkedIn and X. $33 a month.
See UnbusiedUnder the hood
We used to do this part by hand. Now, behind every batch, Hey Locals! keeps an eye on the places news actually starts: event calendars, employers who are hiring, businesses opening and closing, the local accounts worth following. It remembers every story you've already covered, so what comes back is local, current, and something you haven't said yet.
Most people we set up are Realtors who want to own the area they work, often a town or a county or two. Hey Locals! gives you a reason to show up there every week that isn't a listing: the stories about your town, told by you. When a neighbor decides to sell, they call the voice they already trust. Running a one-person local media brand instead? Same engine, same goal.
Pricing
One territory covers your town or a small region, up to 8 areas. Everything Hey Locals! does, pointed at the place you cover.
Invite only. Month to month. We set up every town personally.
Just one reel helped a new private club reach 70% capacity right after it launched.
One of our hometown media platformsCovering a region or several towns? See pricing
You could try. Getting good local stories out of a chatbot is harder than it sounds, and then you still have to write the script, rework it and find your voice, every single week. We've already figured all of that out across more than 20,000 local videos. Hey Locals! is that proven framework, built in: it picks what's worth recording in your town, writes it in your voice at the length you record, and tells you when to post. You skip the years of trial and error and just hit record. And because we use it every day ourselves, it keeps getting better.
Yes. It's built for one person with a phone and a town they love: community pages, local newsletters, Realtors who want to be the name people know in their area. You don't need a newsroom. You need something true to say each week, and that's the part we bring.
Yes. The trusted local voice is who people call when they sell. Hey Locals! gives you stories about the town, not listings, so you show up every week as the neighbor who knows what's going on, and the area you work starts to know your name.
Like you. Every script uses your opener, your sign-off, and the length you actually record, and you read it with your own face and voice. Nothing goes out without you reading it first.
Never. Hey Locals! doesn't publish anything. You choose the stories, you record, and you post. To post everywhere at once, use Unbusied.
Everywhere. Most people post where they spend their own time and miss everyone else. Your town is on Instagram, Facebook, YouTube, TikTok and more, so show up on all of them. Unbusied, our scheduler, posts one video to every platform at once for $33 a month.
No, it fills it. Each story comes with a newsletter section, so your list, your design and your sending tool stay exactly where they are.
Something always happens. And when the news is quiet, Out & Abouts carry you: the landmarks, the history, the places people pass every day. Those are often the videos that get shared the most.
Because we set up every town by hand. Each one gets its own sources and its own watch list, and we'd rather open a few towns well than a hundred badly.
No. It's $299 a month, month to month, and you can cancel from your billing page whenever you want.
Who's behind it
We've made more than 20,000 local videos in just the last few years, for our own hometown media platforms and for clients around the country. We built Hey Locals! because the hard part was never the camera. It was Monday morning, staring at a blank page, trying to figure out what was worth saying about a town we love.
We did almost all of those videos by hand: finding the stories, writing the scripts, deciding what to post and when. It works. One of our own hometown platforms reached 193,651 residents in 90 days. Then we turned all of that work into Hey Locals!, so for you it feels like magic. We use it every day on our own platforms, so it keeps getting better every week.
We set up every new town ourselves. When you request an invite, it comes straight to us, and we answer it.
One last thing
Somebody is going to be the voice your town trusts. It might as well be you, and it might as well start this week.
Invite only. $299 a month per territory. Already have an invite? Sign in